OML asked:


Selecting Headlines

Just a few words can make a huge difference.  You’d be surprised.  Some of the more popular terms used are ‘FREE’ or those racy terms, such as ‘SEXY’ or ‘HOT’.  Try to use words that attract the visitor’s attention.  In this case, prequalifying your visitor is not the best strategy.  Since you’ve paid for the entire day, week or month, your goal is to maximize your clicks and increase exposure to your offer.  If you’re not successful with your current headlines, see what other advertisers within your industry are doing and alter your ads accordingly.  Take a look at some of the Adwords listings at Google and the Overture listings at Yahoo to get an idea for what types of text ads work in your area or niche.  You don’t necessarily want to copy directly but rather tweak their ideas a bit to your needs, maybe their ads will even spur you to create a new headline entirely.

Browsing Sites

Search Adrite’s categories to match publisher sites with the offer you’re running.  If it’s furniture you’re selling then try to find sites related to furniture such as antiques, new homes, moving or mortgages.  Try to aim for related sites but think outside the box, you might find a new site your competition doesn’t know about yet.

Check Adbrite’s new sites listings, ‘new sites’, past seven days’ and ‘yesterday’.  Then narrow down further by Alexa rank and traffic origin.  You’ll often find the best deals if you’re the first to buy an ad on a new site, but it’s a good idea to do a couple of tests before buying a long term ad.  Sometimes the ad rate will be set too high and supply and demand will drop the rate down in the first few weeks but usually the initial rate is lower so it’s good to get in early.  While experience can really be helpful here he early bird steals the worm so to speak. 

Keep a look out for today’s hot sellers on the right side of the homepage, often these sites offer some good deals or are fairly new.  And while your surfing the web, always be on the look out for AdBrite listings, you never know when you’ll find a site that fits your demographic and has AdBrite ads running.

Account Rep

Build a strong relationship with your AdBrite account executive. They will be a great help to you and will notify you when there are new sites and/or a list of sites that could work for your offer.  They’re here for you and will assist you in any way they can and as you spend more and more money purchasing ads you can work towards a NET 30 payment terms to help you further increase your advertising budget.  If you spend more than $10K per month please contact AdbriteGuide directly and we can put you in touch with the right AdBrite account representative.

PPC Tips and Tricks

Narrow your targeting and demographics with PPC ads–country, age, income, ethnicity, and more.

Test different landing pages – change images and or text.

Bid $1.00, you’ll only be charged the lowest rate that is required to be listed on a site. Be cautious at first but you can bid much higher than you think and you’ll only be charged what it takes to get you on the site.

Setup numerous campaigns, try 5 to 10 different RON ads for your offer or product, using different headlines and descriptions and run them at the same time. Obviously cut ads that are not working but try to find 5 good ad headlines for your product and keep those running at the same time. Set your daily budget to $200.00 or higher since you typically won’t hit that daily spend limit.

Publishers Keys

AdBrite offers a few different options for displaying ads, and much like Google Adsense they can mesh right with your site.  You can choose to show one ad or numerous ads–you have a lot of freedom in terms of integrating the ads into your site.  Place AdBrite ads only on your homepage or on every page of your site, it’s entirely up to YOU, the publisher.

Make sure to select “show RON ads” when you don’t have any advertisers who have purchased an ad for a period of time.  Set this as the default so you’re always showing ads and earning revenue.

Select whether you want to show gambling and adult type ads or more conservative ads that fall in line with your site.

Tag your ad zone

Attract more relevant advertisers to your site.  Help advertisers in the AdBrite Marketplace to find you by giving them keywords relevant to your content, your audience, your audience’s interests, etc.

What are some words that describe your site?  ex: camera phone pics, camera phone pictures, pc game blog, etc…(enter one keyword or phrase per line).

What can advertisers sell to your visitors?  ex: camera cell phones, hardware, ipods, ring tones, etc…

What kind of people visit your site?  ex: men, women, geeks, the MySpace crowd, sports fans, new yorkers, singles, movie lovers, musicans, etc…

Highlighted listing — $19.95/month.

Attract buyers’ attention by showing off your listing in AdBrite ’s directory with a highlighted listing.

General listing — Free!

Signing up takes less than 5 minutes and is extremely easy. I say Join Make Money with Adbrite Now!



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